Nowadays, with the rise of technology and the daily entry of the Internet into the lives of more and more people, it is now well known how positive the impact of your internet presence can be.
It is natural therefore, that you should want a website like most businesses and organizations. What you probably do not know is that, like all other products and tools, there are many qualities and levels in the web presence and there is no solution that is compatible with everyone.
However, as most businesses do not have specialised experience in this field, it is reasonable to ask yourself: How many businesses really get what they really need?
Easily, quickly, affordably... inform the general public about your products and services through your website
A Professional Website Raises Customers in your Shop or Business
Many business owners believe that their business cannot benefit from building a website or that a site can not be covered by their budget. Many also mistakenly believe that because their business is not directly related to computers and the internet, an internet presence cannot increase their revenue. Of course, this is not the case.
Why Should I Get a Professional Page for My Business or Store?
Internet Presence Provides Reliability to Your Business
When someone wants to search nowadays for a product or service, what do they do? We all now have a mobile device in our pocket, or in our bag. Indeed, we do not go anywhere without it. The overwhelming majority of these mobile devices have access to the internet (3G - 4G) even when on the go 24 hours a day. Today, more and more consumers are using the internet to look for the products or services they need.
Your business will gain credibility with a website. Without a website, your potential customers will find your competitors who have one.
If you already have a website but it is poorly crafted, redesigning it professionally will give your business a professional image that will inspire even greater trust and confidence to your target market.
For smaller businesses that do not have a physical store, creating a website can be particularly profitable as you do not have a physical showcase to promote your products or services.
Showcasing Your Work, Activities, and Services To The Public
Regardless the nature of your business, a website is the best place to display your work. By including a portfolio or gallery of pictures, suggestions about your work, testimonials of others, etc., you can present what makes your business unique, gain prestige and inspire credibility.
Available 24/7 Without you having to be there
In other words ... the website will work for you twenty-four hours a day, 365 days a year. A website is accessible to both your regular and potential customers without interruption, giving them the convenience of evaluating your products and services when your store or office is closed. With modern, busy lifestyles, this is a great selling point when deciding a transaction.
Providing information to your customers takes time, be it by phone, face to face, brochure or emails. By building an online catalog you can provide a lot of information about your products and services.
Once your website is up and running, it is available to your customers indefinitely, saving you time. In order to sit and write various emails in order to inform someone interested in your services, you can simply send a specific link from your website and direct it there to get informed about it, both by reading and using audiovisual media (Multimedia)..
Continuous Customer Update - Easily, Fast, Direct
Consider creating your website as your online brochure or catalog. It's easier, faster and more cost-effective to update your product and service information on your website than on printed material, thus making it an effective way to inform your customers of the arrival of new products, upcoming events, special offers, or any new services you now offer.
Unlike printed ads that are quickly rendered inadequate, your website may provide current information and news.
As a business owner you might think you can not afford the luxury of a professional website. The truth is that you cannot afford not to have that kind of luxury, especially at the time of the technological peak in which we live in. Although the cost of designing a website varies, for a small business that cost should be relatively small.
If we compare the cost of building a website with the cost of a newspaper ad and considering the possible market reach of a website, it's a low cost way to promote your business.
Moreover, with a good Search Engine Optimization (SEO) strategy, you can achieve a high position in Google's search results, which translates to free, non-ad traffic.
Responsive Web Design
The word Responsive describes something that adapts to the environment in which it is located
Mobile use grows sharply
The use of the mobile web is growing extremely fast, which presents enormous opportunities. A website that is not made for use and performance on mobile devices leaves a tremendous amount of opportunity to be missed. Our professional and responsive custom-made designs (responsive web design) deliver great results for computer and mobile users.
Still, the competition is very high, and therefore every detail that reflects and corresponds to the design of the time is very important. The new necessity that has been created for all websites, whether in operation or under construction, is responsive design.
What Does Responsive Design mean?
The responsive word means responsive, that is, it describes someone who adapts to the environment in which they are at all times and responds successfully to the changes they make. This is exactly the concept of responsive for web design.
Therefore, a website is considered responsive when its content can be tailored to each user and in any way they can be visited.
One of the most popular examples is the screen size of the device used to connect to the internet. As is well known, surfing the Internet is no longer a privilege of computers alone. Mobile phones and tablets are constantly gaining more reputation and are more often chosen to browse web pages because of the ease and usability they present.
The data that make up the site should be adapted to even the smallest of screens, without altering their content or omitting information. In the past years there was no such need for responsive design, but today it is a prerequisite for every website.
An additional advantage of responsive website design is that it's like having "two in the pack of one"
Why Should You Choose the Responsive Design?
As is perfectly normal, the main reason why a website is required to be responsive is the satisfaction and convenience to the users who visit it.
The more accessible the page, the better the users who are connected to it will feel. This, in effect, increases the traffic and effectiveness of the website. When users are not able to see a web page in normal format when visiting from their mobile phone or tablet, it is perfectly normal to move on and choose another website that meets their needs.
Economical and Competitive Solution
An additional advantage of responsive website designs is that it's like having "two in one". Until recently, if someone wanted to have an internet presence and a website that works well on a desktop computer and on mobile devices (mobile, tablet, etc.), it had to have two different and independent platforms. Therefore, a mobile site and another for desktop computers was needed to be built and maintained. In turn, this meant that the cost of building and running a website was rising.
With responsive technology, we maintain and develop the same philosophy of our websites for all device types. The development of web pages with responsive web design enables us to develop websites and web applications, at minimum cost and faster.